Resume

 

Raine T. Riley
 

Phone: (864) 941-0318                                                                          Portfolio: rainetriley.blogspot.com
Email: rainetriley@gmail.com                                                      LinkedIn: linkedin.com/in/raine-t-riley/

EDUCATION

Master of Arts, Clemson University                                             Expected Graduation Date: May 2021
    Emphasis in Communication, Technology, and Society
            Research projects completed while working towards this degree:

§  Thesis Project: Toward a Common Language for Commercials and Video Advertisements

§  Social Media Analytics:

§  NASCAR’s engagement with the Black Lives Matter movement and banning the Confederate Flag

§  NASCAR’s current engagement and opportunities for growth

Bachelor of Science, Clemson University                                                                            August 2016

     Major: Travel and Tourism, Business Administration, English
   Magna Cum Laude

PROFESSIONAL EXPERIENCE
Graduate Teaching Assistant, Clemson University                                             August 2019 – present

§  Teaching undergraduate students proper written and verbal skills for informing and persuading

§  Guiding team discussion, projects, and activities

§  Tutoring students from across the university at Clemson’s Communication Center

Project Manager, Clemson Social Media Listening Center (SMLC)        August 2020 – January 2021

§  Analyzed social media conversations and trends using Social Studio, Meltwater, and Analisa.io to create detailed and accessible reports for the Clemson University SMLC blog

§  Created detailed trend reports for clients including US Play Coalition, Bloomberg, and WYFF News 4

§  Increased social engagement with the Clemson SMLC by establishing a TikTok account (@clemsonsmlc) with unique content that garnered an average of 218 views per post

Research Assistant, Clemson University                                               December 2019 – August 2020

§  Tracked a Twitter hashtag movement using Social Studio and coded nearly 1100 pieces of data using a codebook constructed by our team of researchers

§  Used Social Studio to follow and analyze COVID-19 and food insecurity conversations in Upstate SC

Excursion Coordinator & Programming Staff, Osher Lifelong Learning Institute at Clemson University                                                                                                                                  May 2016 – July 2019

§  Created marketing materials and web pages to attract interest for day, overnight, and multi-night excursions with set profit margins and seat capacities

§  Edited catalog, website, social media posts, and marketing materials

§  Managed a team of 5 excursion volunteers and 4 student interns

§  Coordinated itineraries, negotiated group rates, budgeted for programs and excursions for as many as 80 domestic and international trips per year

 

SKILLS AND CERTIFICATIONS
Hootsuite Certified, Social Studio, Meltwater, Analisa.io, Constant Contact

HOBBIES AND INTERESTS

Sports, Social Media, Commercial and Video Advertising, Photography, Creative Writing, Film